What are museums doing on Twitter?

Twitter is being increasingly used by museums as a way to engage audiences and a marketing tool.

Here's a list of museums that are on Twitter via Jim Richardson's Musuem Marketing blog. Note that it is US and UK heavy as it is listed by numbers of followers. The commentary is also interesting.

There is a detailed discussion about Twitter as a business tool on Museum 3.0 - the museum sector's online networking community. We trialled Twitter as part of the Australian Museum Eureka Prizes, so follow us and see what the fuss is all about.